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Industry · E-commerce

AI for e-commerce: customers served, even at night.

AI for e-commerce answers “where’s my order?” messages, prepares returns, writes your product descriptions, and reads your reviews, right inside your store. Order tracking replies run on their own once they’ve proven themselves. Refunds and disputes stay with your customer service team.

  • For customer service and your catalog
  • In Shopify, WooCommerce, or PrestaShop
  • Replies based on real tracking status

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Your day-to-day

Shipping, returns, catalog: where a store’s time goes.

A store that’s open day and night, and a team that isn’t.

  1. 01

    Endless “where’s my order?” messages

    The same question, by email, by chat, and on social media: open the carrier’s site, copy the tracking number, reply, a hundred times a week.

  2. 02

    A catalog growing faster than you are

    Every new product needs a listing, an SEO-friendly description, variants, and then a version for each marketplace.

  3. 03

    Numbers everywhere, no big picture

    Sales, ads, reviews, inventory, competitors: each tool has its own dashboard, and on Monday morning no one knows where to start.

Six tasks to hand off to AI

Six e-commerce tasks AI can take off your hands.

Order tracking and review analysis are quick to run on their own. Refunds, listings, and reorders keep a review step for as long as you want.

  • Can run on its own

    Answer order-tracking questions

    A customer asks where their order is: the reply goes out with the carrier’s actual status, or the request goes to your team if there’s a dispute.

    ServiceWebsite chatbot
  • With approval

    Handle return requests

    The request is checked against your return policy, the label prepared, and the refund proposed to the person who approves it.

    ServiceAI agents for business
  • With approval

    Write product listings

    From supplier data and your photos, the listing is written in your voice, with its variants and keywords.

    ServiceBusiness process automation
  • Can run on its own

    Read reviews and find the causes

    Reviews are sorted by reason (size, shipping, quality). When the same defect keeps coming up, the tool flags it with the products involved.

    ServiceAI integration
  • With approval

    Prevent stockouts

    Current sales, supplier lead times, and available stock trigger an alert before a stockout, with the quantity to order.

    ServiceAPI integration
  • Can run on its own

    Build sales and competitor reports

    Every Monday, one page: sales, margins, products losing steam, and what your competitors published that week.

    ServiceAI integration

A typical day

A Monday in customer service, before and after.

Same orders, same customers: by 9 a.m., the weekend queue is already sorted.

Today

  1. 9:00 AM80 weekend messages, half of them about shipments
  2. 10:30 AMReturn requests checked one by one
  3. 2:00 PMNew product listings pushed to next week
  4. 5:00 PMSales report cobbled together in a spreadsheet

With the tool

  1. 9:00 AMTracking questions already answered over the weekend
  2. 9:20 AMReturns prepared, four special cases to approve
  3. 10:00 AMNew product listings reviewed and published
  4. 10:30 AMReport and competitor brief read, week’s decisions made

Illustrative example: fictional company and schedule.

A demo of your use case on the very first call.

Thirty minutes on a real task from your team. No commitment.

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Your software

Your store and your tools, connected to AI, no migration needed.

The tool works inside your store, your inbox, your CRM, and your spreadsheets.

  • Shopify
  • WooCommerce
  • PrestaShop
  • WordPress
  • Gmail
  • Outlook
  • WhatsApp
  • HubSpot
  • Google Sheets
  • Excel
  • Notion
  • Slack

Customer service software like Gorgias or Zendesk, a shipping tool like Sendcloud or Boxtal, a marketplace, a review platform? If they offer an API or exports, they connect to the tool.

Services involved

The building blocks for your industry

About

You talk to the person who builds it.

Portrait of Loïc Legrand, smiling, in a black shirt, on a light background

Loïc Legrand

AI developer & UX designer · Paris

As the founder of DigitalCX, I take your first call, design the tool, write the code, and look after it once it’s live.

contact@digitalcx.fr

  • No salespeople, no subcontracting
  • 8 years of experience

My AI agents

They catch blind spots from the start and watch for instability.

  1. Testing agentReplays every real case before delivery
  2. Code review agentReviews every code change
  3. Documentation agentUpdates the guide and the log
  4. Monitoring agentChecks nightly that everything runs
  5. Updates agentTracks updates to your software

Every piece of work an agent prepares goes out only after Loïc approves it.

Clients who’ve trusted me.

From SMBs to international groups.

  • MPO International
  • Groupe APB Pro
  • Net City
  • Upinfo
  • La Réserve du Goût
  • ClickYourFlat
  • Jade Minery
  • Archico
  • Boss Sécurité privée
  • Château de Vallery
  • Ecoz
  • Roomcraft
  • Jobify

The e-commerce guide

AI for e-commerce: what it changes in an online store.

An online store sells around the clock, but its team stays small. AI frees up time on the repetitive work: tracking questions, returns, product listings, reading reviews and numbers. That time goes back into what drives sales: your brand, your products, your loyal customers.

Unusual situation? In 30 minutes, I’ll tell you what AI can take on, and what it shouldn’t do.

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01

E-commerce customer service AI: answering “where’s my order?”

It’s often a store’s most frequent question. A generic chatbot misses the point because it can’t see the order. The one I build is connected to your store (Shopify, WooCommerce, PrestaShop) and to your carrier: it finds the order from the order number or email address, reads the real shipping status, and replies with the tracking link. The details are on the AI chatbot for your website page.

When a package is stuck, lost, or damaged, it doesn’t promise anything: it opens a ticket and hands off to your team with the full history. It clearly says it’s an AI and always offers to put the customer through to a person. It also works over email and WhatsApp, not just on your site.

02

AI product descriptions, in your brand’s voice

The tool starts from supplier data, your photos, and your existing listings to write the description in your voice, along with the specs, the variants, the title, and the SEO meta description. It then adapts the listing to each marketplace’s requirements.

At first, every listing is reviewed before it’s published. That’s the right setting until the voice is dialed in. Sensitive information, like materials, sizing, or compatibility, comes from your data and never from the model’s imagination: when in doubt, the listing is flagged for checking. Your team moves from writing to reviewing, new products launch faster, and the catalog keeps a consistent voice from one listing to the next.

03

Returns, reviews, inventory: what AI watches in your store

A return request is checked against your policy: return window, condition, reason. The tool prepares the label and proposes a refund or exchange. Your team approves it, or lets standard cases go through on their own. Return reasons are categorized, giving you a real list of causes.

Reviews are read and sorted the same way. When several customers complain about the same size or the same packaging, the defect surfaces with the products involved and a likely cause. On the inventory side, current sales and supplier lead times trigger an alert before a stockout, with a suggested reorder quantity that your buyer adjusts before ordering. To keep these numbers flowing between the store, the warehouse, and accounting with no retyping, see API integration for your software.

04

Sales and competitor reports: running your store with AI

Every Monday, the tool pulls your store, advertising, and review numbers onto one page: sales, average order value, margins, products losing steam, points to watch. You steer on facts rather than gut feeling.

It also tracks your competitors, established or new, through their public sources: website, social media, blog, ads. A new offer, a promotion, a series of articles: each is summarized with its source, and the tool suggests an action, such as preparing a counteroffer. How often this monitoring runs is set for each project, and your team decides what comes next. One page, read in ten minutes, instead of five dashboards opened one after another. B2B wholesale works the same way for orders and prices: see AI for distributors.

Questions

Questions from e-commerce businesses. Straight answers.

01How much of our e-commerce customer service can we hand off to AI?

It depends on your messages, and the audit measures it on your real tickets. Tracking questions and standard returns are a good fit for AI; disputes and unhappy customers stay with your team.

02Can AI write our product descriptions without mistakes?

It writes fast, but no AI is infallible. That’s why sensitive data (materials, sizes, compatibility) comes from your files, and every listing is reviewed at first. Once the voice and the rules are approved, the review can be lighter.

Contact

Which task do you want to stop doing by hand?

Describe it in one sentence. I’ll tell you if AI can really take it off your plate.

On the call, we look at your workflow together and I show you the closest tool, on sample data. If a simple setting in your software does the job, I’ll tell you.

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